B2B Keyword Strategy: Apolix

Apolix was building a new website. I helped with creating a new blog content strategy and finding coherent keywords.

What was SEO optimized:

Developed extensive keyword strategy targeting several topics for their blog:

4 Benefits of Process Mining for Organisations
Results of Process Mining: Accounts Payable Process Automation
Why ERP and CRM systems sometimes fail to pinpoint inefficiencies
How Process Mining Facilitates the Acceleration of the Digital Transformation Journey
What is SAP S/4HANA?
And more…

Use of different customer-driven and tool-driven ways to find keywords

Strategy to choose most relevant keywords

Reach to other e-commerce websites for backlinks

Create the best meta-title and description

Strategically place keywords